February 26, 2012

lately i’ve noticed the current consumer allure is the free gift; we get one either just for showing up at a retail store ¬†on a certain day and/or we get one as the incentive if we buy something that day. the main enticement to purchase used to be the attraction of something new, then on sale, but even that often isn’t ¬†enough anymore. we expect to get something “extra” from the people making money from us. in other words, these days they have to give us something to get us to buy something– like the banks in the old days that gave us a toaster if we opened up an account with them.

wondering what this has to do with mindful giving?


as you expect, so shall you give; true or false?